Shake It Up!

This is one of the reasons why I love advertising - for innovative and creative ideas like these. A Youtube video of game play footage to promote "Wario Land: Shake It" for Wii with changes to the Youtube interface. You can even pick up the different tables and move them around. It's amazing! Absolutely mind-blowing advertising done by Goodby, Silverstein & Partners of San Francisco (and with a ridiculously tight budget for this project, I might add).

An account manager from Goodby, Silverstein & Partners spoke in a class at SJSU yesterday. The theme to his presentation - that everyone is creative/creative ideas can come from anywhere. It was inspiring and intimidating at the same time. There is so much creative talent out there and so much competition. I've got a long road ahead of me and there's so much to learn. It's exhilarating.